====== Graham London ======
**Graham London** (formerly **The British Masters S.A.** and **Les Monts S.A.**) is a Swiss watch manufacturer known for restarting iconic British brands, [[Graham]] and [[Arnold & Son]].

===== History =====
The company was founded in [[1995]] as **Les Monts S.A.** by [[Eric Loth]], [[Pierre-André Finazzi]], and [[Ernst Thomke]], formerly of [[SMH]]. They were joined by [[Max Imgruth]], who launched the [[Swatch]] brand in the United States, and [[Jean-Pierre Jaquet]].

The idea behind the concept of //The British Masters// was to recollect the tradition of the great British watchmakers, namely [[George Graham]] ([[1673]]-[[1751]]) and [[John Arnold]] ([[1736]]-[[1799]]). The first collection of "Graham" and "Arnold & Son" was brought on the market in [[1998]].

Jaquet was arrested and lost control of his firm in 2003, though it continues to supply Arnold & Son and Graham after being renamed [[La Joux-Perret]]. Finazzi left to re-start [[Ellicott]] in [[2008]].

In [[2001]], the company was renamed **The British Masters S.A.** after [[William Asprey]] joined as investor, chairman, and British distributor. The company re-launched two famous British horological brands, Arnold & Son and Graham. The British Masters also owns rights to the British names, [[Thomas Tompion]], [[Daniel Quare]], [[Thomas Mudge]], and [[Thomas Earnshaw]].

In May [[2010]], The British Masters sold Arnold & Son to movement supplier [[La Joux-Perret]], focusing on the Graham brand and renaming the company **Graham London**.

===== Brands =====
  * [[Arnold & Son]] (formerly)
  * [[Graham]]

===== External Links =====
  * [[http://www.thepurists.com/watch/features/interviews/LothOct02/|ThePuristS Interview Mr. Eric Loth CEO of The British Masters]]
  * [[http://www.watchprosite.com/show-forumpost/fi-/pi-/ti-375021/t-/|William Asprey August 2007: Owner of the Graham and Arnold & Son brands]]
  * [[http://www.fhs.ch/en/news/news.php?id=53|Les Monts Renamed The British Masters]]


{{tag>Watch_brands Watch_brands_Switzerland The_British_Masters}}