====== Zila ======
**Zila Watch** was a Swiss watch company located in [[La Heutte]] in the district of [[Courtelary]] from the 1920s through the 1970s. The company sold watches under the **Zila**, **Nacar**, and **Hislon** brands.

Zila Watch Co. SA was founded in [[La Heutte]] in the district of [[Courtelary]] in [[1918]]. The town was so small (400 residents) that the company often advertised that it was located "near [[Bienne]]".

The company first produced round and shaped watches for the American market with their own shaped [[small seconds]] movements. By [[1931]], Zila was producing a rectangular 4.75 ligne movement with small seconds as well as a large 10.5 ligne [[8-day]] movement. A smaller 6.75 ligne 8-day movement was added by [[1932]]. A 8/75x12 ligne movement was added by [[1934]]. By [[1947]], Zila offered a range of wristwatches and pocket watches and also supplied movements to other companies.

By [[1954]], Zila (now called Zila Watch Co. Ltd.) added the **Hislon** and **Irocal** brands. The company also offered an [[alarm watch]] known as **Belltone** and waterproof watches called **Watermaster**. The new slogan was "reliable Swiss quality watches."

The **Nacar** brand appears by [[1961]], with **Always** used in [[1968]]. Zila watches remained in production at least through [[1977]].


{{tag>Watch_brands_Switzerland La_Heutte}}